Our Mission

2W China Investment Consulting Ltd (2W China) is a British- based, China-focused, globally-oriented company specialising in helping companies in all parts of the world make a successful investment in China. We reach our goal by providing our clients with advisory and support services of integrity and high value in the process of creating client-specific “win-win” business solutions based on combining Western and Chinese strengths. This is what 2W means.

Our managing director Wei Wang delivered an "excellent, heartfelt" closing keynote speech, entitled "China and the Human Side of Business", to an audience of 500 senior executives and business leaders from the global logistics industry at the Sixth Annual China Conference at the Port of Los Angeles on 13 September 2007.

Peter Hurme, publisher of Cargo Business News, paid a warm tribute to him afterwards: "I wanted to thank you for gracing our China Conference, both with your fine book, and your excellent, heartfelt keynote presentation. It's not what I expected, but it exceeded my expectations. The human element you added was a master stroke."

Latest News

01/06/2010: Following a special invitation, Wei Wang attended the Annual Conference of Greater Cambridge Partnership (GCP) on 28 May 2010. The theme of the conference was “New Government … New Economy … New Issues and Opportunities for Greater Cambridge”. At the event addressed by, among others, Graeme Leach, Chief Economist and Director of Policy at the Institute of Directors, and Deborah Cadman, Chief Executive of the East of England Development Agency, Wei raised the issue of "how the interactions and relations between GCP and China should develop under the new government's new economic policy".

13/04/2010: Wei Wang has been invited to give a talk on International Business to the 2009-2010 MBA class at Ashcroft International Business School, Anglia Ruskin University on 21 May 2010 by Terry Mughan, Professor of International Management.

08/02/2010: World Affairs, the journal of international issues, has published Wei Wang's article "Confucianism and the Solution to the Tibet Problem" in its Winter 2009 issue (Vol. 13, No. 4). Below is the Abstract:

The article looks at the situation of Tibet and the position of the Dalai Lama from the standpoint of Confucian ethics and the Buddhist "Middle Way" in order to find a solution to the problem. While acknowledging the legitimate grievances and aspirations of Tibetans, the author argues that the outside world plays an often negative role by seeking to interfere on the basis of subjective opinions and unverified assumptions. It urges the Chinese government to reach an agreement with the exiled Tibetan pontiff so that the latter may come back permanently to his country.

01/02/2010: Attracting over 100 participants, the seminar on Building Bridges: Collaboration and Partnership on 27 January 2010 at Anglia Ruskin University has been a great success. Drawing on his previous experience as Director of Strategic Alliances at the Virgin Group, Chris highlighted the practical lessons in collaboration and partnership - what has worked and what hasn't. As Director of the Greater Cambridge Partnership, a Sub-Regional Economic Partnership for the Greater Cambridge area (25 mile radius of Cambridge), Martin illustarted the art and science in dealing with relationships involving public, private and community sectors.

Using the World Economic Forum 2008 Annual Meeting to set the scene from both the practical and theoretical perspectives, Wei drew the audience's attention, in the first half of his presentation, to the need to shift the balance of business thinking from competition to collaboration. In the second half of his presentation, he described the available forms of partnership and the essential activities for establishing and succeeding in a partnership. He concluded by demonstrating why the ultimate secret of any successful partnership lies in "improve ourselves, rather than change others". To download his Power Point presentation (1.12 MB), click The Turning Point - Building Bridges.

Some of the feedbacks on the seminar:

Luke Minshall, Director of Arimo Consulting Ltd: "Very thought-provoking, I would recommend to others, plenty of networking and chat - excellent idea!"

James Boother, Managing Director of Live Software Solutions Ltd: "The mix of academic and practical guidance gave me plenty to take away, excellent lectures and debate. The seminar far exceeded my expectations."

Some of the specific feedbacks on Wei's presentation:

Steve McAteer, Business Link: "I found your presentation fascinating and most informative."

Benson Chu, The International Education Consultancy: "Thank you very much for sharing your knowledge and experience with us yesterday. I have to say I’ve learnt quite a few new things and it happened just at the right moment as I told you I will be visiting China soon with the hope that I can help my company work out some partnership agreement with the local Education Agencies."

04/01/2010: Wei Wang is to work together with Chris Parkhouse, Managing Director of Cambridge-based business development experts Deyton Bell and Chairman of the Institute of Directors in the East of England, and Martin Garratt, Director of the Greater Cambridge Partnership, to deliver a seminar on Building Bridges: Collaboration and Partnership on 27 January 2010. This seminar is part of the Turning Point series of seminars that have been held over a period of six months at Anglia Ruskin University, Cambridge.

05/10/2009: Wei Wang has been invited by Loughborough University Business School to give a talk, entitled Studying in the UK and the Globalised World, to students on its MSc Management courses on 4 November 2009. The Loughborough Full-time MSc in Management currently has some 350 students studying on five courses with different emphases: MSc in Management, MSc in Business Analysis and Management, MSc in Finance and Management, MSc in International Management, and MSc in Marketing and Management.

19/08/2009: Wei Wang's article "BBC Reith Lectures, Confuicius, and Solution to the Tibet Problem" has been accepted for publication in a forth-coming issue of World Affairs.

World Affairs is an Indian-based leading journal of international issues, which has had such eminent names as its authors as Dr. Manmohan Singh, the former Indian Finance Minister and present Prime Minister, His Holiness The Dalai Lama of Tibet, former Soviet President Mikhail Gorbachev, Mr. I.K. Gujral, the former Indian Prime Minister, Wu Xueqian, former Chinese Deputy Prime Minister, Mary Robinson, the UN High Commissioner for Human Rights, Prince Hassan bin Talal of Jordan, the Secretary Generals of SAARC, ASEAN and the Gulf Cooperation Council and Foreign Ministers of India, Pakistan, China and Myanmar.

Other coontributors have included Grameen Bank founder, Muhammad Yunus, international financier George Soros, veteran ecologist Edward Goldsmith, eminent philosophers Raimon Panikkar and Henryk Skolimowsky, renowned peace studies professor Johan Galtung, physicist and philosopher of Science, Hans Peter Duerr, outstanding academics, Mikhail Titarenko and Sergey Glaziev, Novelist and China commentator, Han Suyin, well known scholars and historians of art and culture, Karan Singh, Kapila Vatsyayan and Lokesh Chandra. 

23/06/2009: Our managing director Wei Wang has been selected as a reviewer for papers submitted to the Peter Drucker Forum. Peter Drucker is widely acknowledged as ‘the father of modern management’. The 1st Global Peter F. Drucker Forum, ‘Managing the Future’, will be held in Vienna, Drucker's home city, on the centenary of Drucker’s birth during 19-20 November 2009 (visit http://www.druckersociety.at).